In early 2025, NASR TEAM is born.
NASR ASD was created to bring together those who seek effort, endless climbs, and shared speed.
A community of cyclists who live every race as an act of belonging.
For those who wear a number not just to win, but to feel alive — part of something that goes beyond the rankings.
For us, cycling isn’t just about racing — it’s a tool.
A pure training platform, a constant transformation process, a way to extract from every watt the ideal condition to face any sporting challenge.
Every ride is a lab of adaptation, control, and resilience — a total physical discipline, one that doesn't end on the bike, but builds a rock-solid engine for those into trail running, triathlon, skiing, or anyone who simply wants to perform better, wherever it counts.
This year, we focused mainly on mountain biking, road cycling, and now, at the end of the month, we’re taking part in the Italian Gravel Championships.
We’ve already seen podium finishes in both MTB and road categories — and among our riders, Riccardo Cannizzaro completed the HERO Marathon, one of the toughest and most iconic mountain bike races in the world.
Because NASR TEAM doesn’t want to be a cage — it wants to be a container. A space where anyone can find motivation and their own place.
Gear built for the real ones.
Alongside the Team, we’ve launched a dedicated performance collection, built for those who push limits and demand the most from their gear.
This isn’t just apparel — it’s race equipment, designed to support the athlete when the body screams and every watt counts.
Each piece was developed with one goal: maximum comfort and NASR style under maximum effort, no matter the terrain.
The fabrics are technical, flexible, and tested across MTB, road, and gravel. No compromises on aerodynamics, breathability, or freedom of movement.
Whether you’re riding a marathon in the heat, a high-intensity crit, or a long gravel ride through dust and elevation — the NASR kit is made to merge with your body and hold up like your mindset.
And then there’s the Team — our real-world test lab.
NASR athletes don’t just wear the kit: they push it hard, test it in extreme conditions, and take it where no indoor session ever could.
Their sensations become data. Their feedback becomes product evolution.
The collection grows with them, kilometer after kilometer, improved by those who live performance on their skin.
We don’t create gear for followers — we build it for those who attack, suffer, hold the wheel, and go again.
And this is just the beginning.
The first season is unfolding as it should: races, meet-ups, and shared suffering.
NASR is for those who don’t just show up — they show up to make a mark.
We’re only at the start line. From here on, it gets serious.
The door is open to anyone ready to embrace the New Age Sport Racer spirit — with the understanding that a race number is never just a number: it’s a statement, a lifestyle.
NASR ASD is for those who don’t look for shortcuts.
For those who dig deeper.
#noroomfortourists or #nasrpeoplearefastpeople
