End of season. Not warm, not cold. It’s strategy.
March is the most underestimated month of the winter season: no longer deep winter, but not yet spring. Temperatures rise, snow becomes wet, and conditions constantly shift. In this scenario, cloth...
PrimaLoft® | Insulation & Stability
When your body is moving it generates heat, but as soon as you stop — for example on a chairlift — the perceived temperature changes quickly. That’s when you really understand whether the insulatio...
Layering System | The Evolution of Ski Clothing by NASR
Today, a day on the slopes can change completely within a few hours: sunshine in the morning, strong wind at higher altitude, spring-like warmth in the afternoon. In this scenario, clothing...
NASR ACADEMY - Dressing the protagonists of the ski slopes
NASR Academy is born on the snow, alongside those who live it every day.A project designed to equip ski instructors with high-performance, functional, and recognizable technical apparel, developed ...
NASR SERVICE – RENT YOUR PERFORMANCE
NASR SERVICE introduces a new way to experience skiing: high-performance ski wear for rent, tested in the Alpine World Cup and ready for your run.A smart, sustainable, and premium service that brin...
The new NASR PRO RACE line, launched at the Alpine Ski World Championships in Saalbach 2025, is an evolution of the PRO TYPE collection, featuring the distinctive introduction of NASR green. Create...