Bike layering: it’s not about covering up, it’s about managing
Layering is not simply about adding layers, but about keeping the body in balance while everything else changes. In cycling, this principle becomes even clearer, because every ride is made of inten...
The Bike Festival Riva del Garda was much more than an event: it was a real environment made of people, conversations, kilometers and stories from those who don’t live cycling as a temporary trend,...
Push Yourself Before the Bike Festival: 4 Rides (Road & MTB) Around Lake Garda
Lake Garda has never been an easy place, and that’s exactly why it becomes the real starting point of the season, an environment that leaves you no margin and forces you to understand where you tru...
Same system in a different enviroment
April is a transition month.Snow changes, days get longer, and conditions stop being stable. For those who don’t stop, the season doesn’t end — it shifts environment.From snow to asphalt, the logic...
End of season. Not warm, not cold. It’s strategy.
March is the most underestimated month of the winter season: no longer deep winter, but not yet spring. Temperatures rise, snow becomes wet, and conditions constantly shift. In this scenario, cloth...
PrimaLoft® | Insulation & Stability
When your body is moving it generates heat, but as soon as you stop — for example on a chairlift — the perceived temperature changes quickly. That’s when you really understand whether the insulatio...